BBC News 24

Television news broadcasts compete with web-based platforms which include social media. The role of audiences has changed due to the impact of social media. Audiences have changed in the way that they were previously passive news consumers but have now become active news makers and commentators. For example, BBC News 24 will encourage audiences to interact with the programmes, this making them 'active' and no longer 'passive'. The audience is encouraged to text, email or tweet the channel and information which informs them how do to this is displayed at the bottom of the screen. In some instances, they can also contribute their responses to stories and, at times, they act as reporters, for example, sending images or videos of a particular event. This provides what is called an 'inclusive' mode of address and this is indicative of a shift from a more formal and serious tone, although this can also be seen in a number of other news broadcasts. There are also other interactive options, which include the use of the 'red button' and this is a feature which allows viewers to select what they want to watch. For more information on the features of the red button, access the the following link: Red Button
Features like the red button allow audiences to become empowered and suggests a major change in the relationship between audiences and producers. This is very similar to how people use the internet. BBC News 24 is a 24 hour news service which is available on digital television as well as online through the BBC's website. Access the link to take you directly to BBC News 24

Users who access this site can watch live streams or access video clips which are organised in sections and cover a variety of different topics, including sport, business, politics. The website also allows audiences to access the forum entitled 'Have Your Say', which provides users with the opportunity to use their content as stimulus for social interaction. As you can see in this image below, users are encouraged to contribute to to the delivery of news stories and broadcasts.


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